Aspire Lifestyles Expands into Turkey

Aspire Lifestyles, the world’s leading global B2B benefit solutions and Concierge services provider, is pleased to announce the latest expansion for the organisation in Istanbul, the heart of Turkey. The new service delivery centre is a joint venture with Marm Assistance, a leading Turkish medical assistance company founded in 1986. Situated in the most populous city in Turkey, the centre is well positioned to serve the needs of this fast growing commercial hub and affluent consumers across the country.

Aspire Lifestyles Istanbul is a leading provider partnering with financial institutions, insurance, luxury retail and automotive brands.

Martin Conneen, CEO, Aspire Lifestyles:

“With 30 years’ of experience providing Concierge services and benefit solutions, Aspire Lifestyles has proven itself to be a leading provider with the global infrastructure and local capabilities to support increasing demands of affluent consumers in Turkey. We are expanding our digital platforms and products to meet with the needs of today’s sophisticated consumer.”

Aspire Lifestyles product offerings today include, omni channel Concierge services, fully customised with benefit solutions such as end-to-end travel services, dining and experiential privileges, travel, medical and security services supported by its parent company, International SOS.

Mustafa Ataç, Chairman of the Board, Marm Assistance:

“We are ecstatic to launch Aspire Lifestyles Istanbul, in partnership with International SOS. This collaboration represents our strong commitment to provide clients with better service and experiences. With Aspire Lifestyles’ profound and accomplished experience in global Concierge services combined with Marm’s extensive and diverse local knowledge, we are confident that Aspire Lifestyles Istanbul is positioned to deliver the best Concierge services and benefit solutions to the Turkish market.”

Nilgun Yenice, Head of Aspire Lifestyles, Turkey adds:

“Our market has dynamic growth potential and leading organisations are looking for a strong global partner like Aspire Lifestyles that can design world-class benefit programs to increase customer loyalty. We are not only able to customise loyalty programs to suit different business needs, but will also be able to leverage our global partner network of over 750 travel and lifestyle partners.”

The Istanbul delivery centre will be the 26th centre of Aspire Lifestyles, which also has 13 centres in Asia, 8 in the Americas and one in Russia.